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I've been fortunate enough to have had a home office for the last 12 years, I started off working for myself when my children were younger (6 & 8) and so I know the challenges some of you may be facing, doing it for the first time this week. There are...
As we head towards a period of lockdown (it may only be a few days away) or at the very least, self-isolation, it may be tempting to see it as "spare" time or even an enforced holiday. However, that's not really the case, is it? If like me, you're a micro-business...
Saying that 2018 and so far 2019, hasn't been the best years in Facebook’s history is putting it mildly! However, the fact that no social media network managed to take advantage of this opportunity, to deal Facebook if not a death blow, then at least some serious...
Even though 2018 saw the social media giants take something of a public-relations battering, the social-media scene is still going strong and astute companies will still be doing their best to make the most of it. With that in mind, here are five top social media...
As you may know, last week I attended the London Book Fair. To be honest I had a fair amount of trepidation on the days running up to it, for a sole proprietor that was a lot of expense, time and energy - so was it worth it? I can honestly say that it was. I was...
Twitter Do's and Don'ts So by now you will probably have come across Twitter.. unless of course you're one of my clients in which case don't worry it's not that scary!!! Understandably running several accounts at any one time I find I spend a LOT of time in the world...
The value of social media to your business is not easily expressed in dollars, euro, or pounds. Nevertheless, social media does contribute to the success of your business. If you want to know how, you can use KPIs, or key performance indicators. It is hard to...
Getting Started on Twitter Twitter features a format that is different from many other social media sites, including the extremely popular Facebook. After creating an account and logging in for the first time, many users look at Twitter in dismay and wonder if they...